By Erica Wenham, Wednesday 24 October 2012.
Public Relations Practice & Skillset (Week 4)
Today, we were fortunate enough to meet Caroline Kinsey, Chairman & Founder of award-winning PR agency Cirkle, in Beaconsfield. Personally, I thoroughly enjoyed the session as it allowed me to achieve a great insight into the world of Public Relations and agency-life. It definitely reassured me that PR is the type of environment I would personally love to work in. As a result, as the session helped me so much, I decided to convert my notes on her talk with us into a press-release format. I hope you enjoy reading it as much as I enjoyed writing it and gaining the opportunity to speak to Caroline!
Today, we were fortunate enough to meet Caroline Kinsey, Chairman & Founder of award-winning PR agency Cirkle, in Beaconsfield. Personally, I thoroughly enjoyed the session as it allowed me to achieve a great insight into the world of Public Relations and agency-life. It definitely reassured me that PR is the type of environment I would personally love to work in. As a result, as the session helped me so much, I decided to convert my notes on her talk with us into a press-release format. I hope you enjoy reading it as much as I enjoyed writing it and gaining the opportunity to speak to Caroline!
Chairman of Top PR
Agency Inspires Local University Students
By Erica Wenham
Buckinghamshire, 24
October 2012
Allowing Bucks New University students to gain an exciting insight
into the world of public relations, chairman of multi-award winning PR agency
“Cirkle” Caroline Kinsey today enlightened what a typical working week is like.
Driven by genuine target audience insights, cultural content
and multi-channel approach; Cirkle’s passion and enthusiasm lies in executing
“best-in-class” strategic PR campaigns that drive dedication to clients’ brands
and deliver constructive results that positively impact their success.
Since it was founded 14 years ago, Cirkle have become one of
the UK’s leading consumer brand PR consultancies and have worked with many
popular consumer brands (just a few of their previous clients include Walkers,
Ferrero and Jack Daniels).
“Cirkle follow two mantras” comments chairman Caroline
Kinsey, “Stay fair and reasonable. Remain proud and confident”. This has been
proven successful for the agency as figures have shown they achieve much higher
than average retention rates.
“An empty office is a busy one” says Caroline, “that means
staff are out meeting new clients and drumming up more business”. Cirkle are
the first and only agency to ever be awarded 100% in the PR industry’s Best
Practice Audit, taking pride in pushing creative boundaries and compelling
context to achieve “tangible commercial results that impact clients’ bottom
lines”.
With Caroline’s 25+ years experience within the marketing
and PR industry, she aims to deliver double digit growth each year for Cirkle
whilst focusing on her three main aims; “manage the award-winning team, drive
new business and keep staff happy and motivated at all times”.
To obtain further information, visit www.cirkle.com or
contact Caroline Kinsey (Chairman) on caroline.kinsey@cirkle.com.
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