Digital Marketing Direction: The CW4 Brief


By Erica Wenham, Tuesday 26 February 2013.

Digital Technologies For Marketing (Week 20)

TASK
Build a website using a free online tool such as Weebly, Blogger, or Moonfruit. Use this to store personal successes and links to your personal knowledge base. The site to act as a portable digital knowledge portal to help you in your career.
Link to Linkedin, feature testimonials, blog, updated WEEKLY

CRITERIA
  • Mission and Vision 25%: Make sure the site includes details on where you are and what you want to achieve in the future
  • Design and Creativity 25% - Make sure the design or template is attractive and readable. Include your own logo/branding images to reflect your personality
  • External Content 25% - Include links, copy, images, and video from sites that support your stated interests and career direction
  • Personal Content 25% - Include personally written articles, photos or video that support your mission and vision. Ensure the site has been updated as frequently as possible, ideally weekly. Reference your university and work experiences. Include your CV and social media links.
EDITORS NOTE: CW4 is essentially the blog/website you are currently online now! Enjoy!


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